Citigroup Inc. (NYSE: C)
September 02, 2010
Citibank Japan Tops Nikkei's Retail Banking Survey
Japan's leading financial newspaper ranks banks for customer service and product lineup
New York – Citibank Japan Ltd. (hereafter Citibank Japan) was ranked number one in the Nikkei's prestigious Retail Banking Survey. Jointly conducted by Nikkei Inc. and Nikkei Research Inc., the sixth annual survey compared the quality of over-the-counter service and financial products of 118 banks in Japan.
The survey included 'undercover customers' visiting the banks' main branches during June and July, posing as potential customers. Seeking advice on product offerings, they ranked each bank branch on a broad range of different criteria, from office management, customer service, knowledge and ability to explain products, through to the waiting time of ATM users. They also focused on the quality and range of products and services available to customers at each branch. Citibank Japan was ranked number one overall for its extensive product range.